Impressive Flame 50″ Built-in & Wall Mounted Electric Fireplace EFG-SL50-B

The EFG-SL50-B is a versatile 50 inch electric fireplace insert designed for both wall-mounted and built-in installation, featuring a robust tempered glass and premium steel construction that combines modern industrial style with exceptional durability. The unit is equipped with a 9-color flame system and 9-color ember bed lighting, paired with realistic 3D LED flame technology for a vivid, dimensional flame display. A wide 15°C–38°C thermostat range and dual-voltage support (220–240V or 120V) allow it to adapt flexibly to different electrical standards worldwide, making it an ideal choice for international residential and commercial projects.

The EFG-SL50-B supports Wi-Fi remote control, a touch-sensitive control panel, and an LCD remote, allowing users to adjust flame, temperature, and operating status anytime, anywhere via smartphone app. It also features overheat protection, Eco Mode, and ERP weekly scheduling, balancing safety with energy efficiency. Whether wall-mounted or built into a feature wall, the EFG-SL50-B delivers a clean, modern tempered glass aesthetic that creates a striking ambiance focal point for living rooms, offices, and commercial spaces alike.

Description

1 . Dimensions & Weight
Height43.8cm
Width131.8cm
Depth15.1cm
Weight27.8kg
2. Installation
Fuel typeElectric
Installation TypeBuilt-in/Wall mounted
Cable SideLeft Side
Cable length1.8M
Fittings Included
What’s IncludedLogs/crystal stones, Remote Control,Wall Fixings
3. Function
Wi-Fi
Overheat Protection
LED Display
Eco Mode
Multi-function Control Panel
LCD Remote Control
Touch-sensitive Controls
Nubmer of flame brightness levels4-level
Nubmer of flame colors9
Nubmer of ember bed colors9
Nubmer of ember bed brightness levels4-level
Thermostat15℃ to 38℃
Timer1–8 hour/ ERP weekly scheduling
Custom SizingAvailable in 36″, 40″, 42″, 50″, 60″, 70″, 80″ or other customized sizes
Power Levels Detail900W/1800W for 220V-240V/50Hz,
750W/1500W for 120V/60Hz
Max. Heat Output (W)1800W
Thermostat
Overheating protection
Type of Flame Effects (LED/3D/Water Vapo/Holographic, etc)LED/3D
Flame Pannel inside3D flame, more realistic effects
Airflow direction: Front / Angled / TopFront

Features

I. Functional Features

1. Wi-Fi Smart Control Enables remote control of flame, lighting, temperature, and operating status via smartphone app, for smart management anytime, anywhere. Key SEO terms: Smart Electric Fireplace / WiFi Electric Fireplace

2. Wide Thermostat Range (15°C–38°C) Compared to standard electric fireplaces, the EFG-SL50-B features an extended 15°C–38°C smart thermostat system, adapting to a broader range of climates and use cases — delivering stable, comfortable heating whether in cold-climate regions or milder settings.

3. Dual Voltage Design Supports both 220–240V/50Hz (900W/1800W) and 120V/60Hz (750W/1500W) power configurations, eliminating the need to develop separate product versions for different countries or regions — significantly improving global market compatibility and procurement flexibility for international buyers.

4. Eco Mode Automatically adjusts heat output based on the target temperature, intelligently balancing comfort and energy efficiency.

5. Overheat Protection System Built-in automatic shut-off system that cuts power in the event of abnormal temperature rise, ensuring safe and reliable operation.

6. ERP Weekly Scheduling Supports 1–8 hour auto shut-off and ERP-compliant weekly programming, allowing users to customize a weekly operating schedule for convenient, energy-saving use — particularly well-suited to managing business hours in commercial settings.

7. LED Display Real-time display of temperature and operating status for clear, intuitive control.

8. Multi-function Control Panel with Touch Controls An integrated touch-sensitive control panel with a hidden design enhances the unit’s modern aesthetic while keeping operation simple and intuitive.

9. LCD Remote Control Enables remote control of flame, lighting, temperature, and heating systems — with full core functionality available without requiring a network connection.

10. Independent Flame & Heat Operation The flame effect can be activated independently of the heater, enabling year-round decorative use regardless of season.

II. Design Features

1. Tempered Glass Viewing Panel

A high-strength tempered glass viewing panel not only improves safety and durability but also delivers a clear, transparent viewing experience — allowing the 9-color flame and ember bed lighting to display with greater depth and realism. The tempered glass also offers excellent scratch resistance and heat tolerance, staying clear and vivid over years of use.

2. Premium Steel Housing Construction

The unit features a one-piece steel body construction, offering greater strength and durability than conventional materials. This robust construction supports the large 50 inch frame (27.8kg) without compromising structural stability, while delivering a clean, streamlined modern industrial aesthetic.

3. 9 Flame Color System

Choose from 9 flame colors with 4-level brightness adjustment to suit a wide range of interior styles and ambiance preferences.

4. 9 Ember Bed Colors

The ember bed also supports 9 color combinations with 4-level brightness adjustment, adding extra visual depth and atmosphere to the space.

5. 3D Flame Panel

A built-in 3D flame panel delivers greater realism and dimensional depth compared to flat LED flame displays, creating a more lifelike, immersive burning effect.

6. Front Air Outlet Heating

Front-facing airflow design improves heating efficiency while remaining fully compatible with built-in installation environments.

III. Installation & Customization

1. Dual-Mode Installation (Built-in / Wall Mounted)

Supports both built-in (recessed) and wall-mounted installation, with a 1.8m power cable (left-side outlet). Comes complete with all necessary fittings — including faux logs/crystal stones, remote control, and wall mounting hardware — suitable for both new construction and renovation projects.

2. Multiple Sizes with OEM & ODM Customization

Available in standard sizes including 36″, 40″, 42″, 50″, 60″, 70″, and 80″, with custom sizing and structural adjustments available on request. We support OEM/ODM development for appearance, functionality, control systems, and voltage configuration — particularly well-suited for brand buyers exporting to multiple international markets.

Application Scenarios

1. Modern Residential Living Rooms & Family Entertainment Areas

Suited for feature walls in modern, industrial, and minimalist-style living rooms and family entertainment areas. The combination of tempered glass and steel construction delivers a clean, contemporary aesthetic, while the 50 inch width creates a strong visual focal point — an ideal choice for a home’s main feature wall.

2. International Export & Multi-Market Projects

With its dual-voltage design (220–240V/120V), the EFG-SL50-B is particularly well-suited for brand buyers and project procurement teams exporting to markets across Europe, North America, and beyond with differing electrical standards — eliminating the need to develop separate product versions per market and significantly reducing supply chain complexity and inventory costs.

3. Boutique Hotels & Commercial Reception Spaces

Suited for hotel lobbies, reception areas, and premium meeting rooms. The tempered glass and steel construction offers both aesthetic appeal and durability, making it well-suited for high-traffic commercial environments requiring long-term stable operation, while Wi-Fi and ERP scheduling simplify centralized management of operating hours.

4. Residential Projects in Cold or Climate-Variable Regions

The extended 15°C–38°C thermostat range makes the EFG-SL50-B especially well-suited for residential projects in regions with significant climate variation or higher heating performance requirements — delivering stable, reliable heating whether in cold northern climates or areas with pronounced seasonal temperature swings.

5. Modern Office Spaces & Commercial Showrooms

Suited for corporate reception lobbies, open-plan offices, and home/lifestyle brand showrooms. The industrial-style steel construction paired with the tempered glass panel aligns with current trends in modern minimalist and industrial-style commercial interiors, while the 9-color flame system can be flexibly matched to brand visual identity.

Certifications & Quality Assurance

Impressive Flame electric fireplaces are certified to CE (EMC/LVD), RED, RoHS, ErP, REACH, EN18031-1:2024, EN18031-2:2024, PSTI, and cETLus — covering the EU, UK, and North American markets. Our proprietary in-house laboratory conducts safety compliance testing, aging testing, and packaging drop tests to international laboratory standards. On the production line, four inspection checkpoints ensure batch-production quality. All purchased components undergo 100% incoming inspection. Our overall product pass rate exceeds 99%. Backed by this comprehensive quality control system and rigorous testing standards, we ensure that every fireplace delivers stable, safe, and reliable performance. Additionally, we provide a two-year quality warranty and ongoing technical support, effectively helping customers accelerate market entry and minimize after-sales risks.

Certification

Packaging

Every Impressive Flame fireplace is packaged in a disassembled state. Components are protected by foam inserts and encased in sturdy cardboard cartons to ensure safe transit. Packaged units undergo sampling inspections that include routine checks and drop tests. Every Impressive Flame product you receive has passed rigorous quality verification. Custom packaging — from standard export cartons to fully branded retail packaging — is available to meet your specific requirements.We guarantee exceptional product quality, ready for immediate sale.

About Impressive Flame

Impressive Flame is a decorative fireplace manufacturer and ODM solutions provider based in Ningbo, China. Integrating design and manufacturing, Impressive Flame has over 16 years of experience in the decorative fireplace industry and was among the earliest Chinese manufacturers to enter the field of vent-free fireplaces (including electric, bio-ethanol, and gas models).  Dedicated to providing customized solutions for global building material brands, home furnishing companies and distributors, Impressive Flame has long served as an OEM and ODM partner for top-tier global fireplace brands and leading e-commerce platforms in Europe and North America. Our core value lies in deep involvement throughout the client’s entire product development lifecycle: collaboratively analyzing the market and capturing trends to transform them into commercially competitive solutions. Impressive Flame integrates innovation, design, development, and manufacturing, providing clients with comprehensive service.

Impressive Flame is the only fireplace manufacturer in China that self-produces over 80% of our core components — including molds, sheet metal, PCB boards, LED strips, light bars, and decorative log sets — supported by a 450-meter automated painting line and five assembly lines, with an annual production capacity of 500,000 units. Our dedicated R&D team of six engineers handles full custom development covering appearance, structure, dimensions, and functionality, enabling new product development in approximately one month — keeping our product lineup consistently ahead of market trends. Our in-house laboratory meets full international testing standards, covering aging tests, safety compliance tests, and carton drop tests. We hold the full suite of EU-required certifications: CE (EMC/LVD), RED, RoHS, ErP, REACH, EN18031-1:2024, EN18031-2:2024, PSTI, as well as North American cETLus and management certifications including ISO and BSCI. Production quality is maintained through four full-inspection checkpoints across components, semi-finished goods, and finished products — achieving a product pass rate of 99%+.

Impressive Flame manufactures across the full decorative fireplace category: electric, gas, and ethanol fireplaces, as well as entertainment centers, media walls, recessed, wall-mounted, and freestanding formats. We support both Wholesale Distributor and Private Label partnership models. Our products are certified for the EU, North American, and Middle Eastern markets. With an annual production capacity of 500,000+ units, we deliver reliable large-scale manufacturing. We believe premium quality should not come at a premium price — our fireplaces represent the balance of high quality and competitive cost. We are committed to supporting every partner in bringing the best warmth experience to homes around the world.

How We Work With You

1.Share your requirements with us — Tell us your product preferences and your 2–3 year fireplace category roadmap. We listen carefully, study your market trends and positioning, and discuss your needs in detail—whether it’s exterior design or unique functional features.

2.Product Strategy & Design Proposal —  Based on your requirements, we propose a tailored fireplace product strategy and design concepts. Our goal is not just to design a model, but to help you create solutions tailored to your brand’s needs.

3.Quotation & Sample Development —  Once the proposal is confirmed, we will provide competitive wholesale pricing and arrange for sample production for your review. You can evaluate appearance design, structure, and manufacturing process before mass production, ensuring your requirements are precisely met.

4.Order Confirmation & Mass Production — After sample approval, we will proceed with mass production based on your brand and requirements. We are committed to maintaining stable delivery times so that you can reliably plan your inventory, especially during peak seasons. Whether you need hundreds or thousands of fireplaces, we can ensure that your needs are met on time.

5.Inspection & Packaging — All products undergo strict quality inspections: safety testing, functional testing, installation testing, process inspection, structural inspection, and surface finish checks. Each product will be carefully packed according to your requirements, from post packaging to fully branded solutions. We guarantee superior product quality, ready for your immediate sale.

6.Shipping & Logistics Support — Once everything is ready, we arrange shipment to your designated port according to your instructions. You will receive full tracking and shipment updates, ensuring complete transparency and peace of mind throughout the logistics process.

Frequently Asked Questions (FAQ)

Q: Are you a factory or a trading company?

A: We are the only fireplace manufacturer in China that self-produces over 80% of our core components — integrating innovation, design, development, and manufacturing in-house. With 20+ years of industry experience, we are a seasoned ODM solutions provider. We act more as strategic market partners to our clients, working in close collaboration to conduct market research and identify emerging trends, which we then translate into commercially valuable product solutions. Leveraging over 2 decades ODM experience for high-end private brands, we maintain rigorous control over fireplace manufacturing, quality assurance, and production lead times, consistently ensuring our fireplace products consistently lead the market.

Q: Do you offer OEM and ODM services?

A: Yes, we certainly do — this is our core competency, backed by 20+ years of OEM/ODM manufacturing experience, our experienced R&D team has delivered extensive custom product design and development for world-leading brands. Whether you require private-label customization on our existing models (OEM) or a fully new product developed from concept (ODM), our R&D team will  listen carefully to your requirements, create designs and technical drawings based on the agreed-upon plan, and bring your product concept to life—refining it until final approval and successful mass production.

Q: What is your Minimum Order Quantity (MOQ)?

A: To ensure consistent quality and cost-effective custom designs—thereby better serving our brand and channel partners—our standard MOQ is 200 units per model.

Q: What is your typical production and lead time?

A: Because we self-produce over 80% of our components — including molds, PCB design and fabrication, LED strips, reflective elements, sheet metal forming and painting, and final assembly — the entire production process is completed internally, ensuring high efficiency and consistency. Depending on order volume, customization requirements, and seasonal capacity, lead time is typically 50–75 days from order confirmation. Our off-peak season runs from November through May; peak season is June through October.

Q: What payment terms do you accept?

A: We accept T/T (Telegraphic Transfer) and L/C (Letter of Credit). While the standard industry terms for custom orders are 50% deposit + 50% balance, to better support our clients and reduce the barrier for new partners, we can offer a more favorable structure of 30% deposit + 70% balance — please contact us to discuss further.

Q: What certifications do your products hold? Which markets can they be sold in?

A: Our products hold the full set of certifications required for EU and North American market entry, including: CE (EMC/LVD), RED, RoHS, ErP, REACH, EN18031-1:2024, EN18031-2:2024, PSTI, and cETLus. Whether your target market is the EU, UK, or North America, all standard certifications are in place and documentation is available upon request. We also have export experience in the Middle East. For any region-specific certification requirements, please contact us to discuss.

Q: What is your after-sales and warranty policy?

A: Quality is a priority we take seriously. Our in-house laboratory independently conducts safety compliance testing, aging testing, and other key verifications from the earliest stage of product development. Four full-inspection checkpoints on the production line ensure batch quality. All purchased components undergo 100% incoming inspection. Our product pass rate is 99%+, and we serve many brands and e-commerce businesses across Europe and the Americas, consistently earning client acclaim. Products carry a 2-year warranty. Within the warranty period, any quality issues arise—excluding damage caused by misuse—we will provide replacement parts free of charge. Furthermore, our technical team can offer professional guidance on installation and operation for both you and your customers, ensuring a worry-free after-sales experience.

Q: Can I order a sample before placing a bulk order?

A: Yes — and for new partners, we consider this an essential step: it is the most important foundation for building mutual trust and a successful collaboration. We strongly encourage new partners to commission a customized sample tailored to their local market preferences, evaluate product quality, and conduct market testing before committing to bulk production. Contact our sales team to arrange your sample, and we will process your request promptly.

Q: Can we receive a free sample for testing?

A: We are happy to provide samples. Due to the high value of the fireplace samples, please cover the sample cost and associated shipping fees; we guarantee that the sample cost can be deducted from your bulk order. Thank you very much for your understanding.

Q: Do you offer custom packaging and branding?

A: Yes. Our in-house laboratory performs carton drop-test evaluations, meeting requirements for secure export packaging as well as drop-test standards (1A, 3A, and 6A). OEM/ODM orders can be fully customized with branded packaging, user manuals, and branded labels, ensuring products are retail-ready upon arrival — eliminating the need for further processing on your end.

Get A Quick Quote

We will respond within 12 hours, please pay attention to the email with the suffix “@impressive-flame.com”.

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